IT start-up created by MAI alumnus enters the U.S. market
"In Russia, more than 1.1 million customers use our WiFi network with marketing tools. It took us a while to decide on entering the U.S.: we have analysed the market, the demand, the specifics of the legislation. We came across an American entrepreneur who was interested in our WiFi marketing technologies. He helped us to understand the peculiarities of the U.S. WiFi market and legislation. In the next two years, we expect to reach a stable annual profit of $1-1.5 million", Dmitry Stepanenko says.Thanks to the geographical expansion, the startup has become the leader in the regions of its presence among the world's competitors. Hot-WiFi has users in 16 countries around the world in Europe, Asia, CIS and Eastern Europe, North America and the Middle East. In contrast with Hot-WiFi, the startup's main global competitors, like Aislelabs, Skyfii and Purple, do not provide services within the CIS and Eastern Europe.
